Product Case Study: HEY

A radical new take on email

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Back when I was an aimless college student, in a stroke of incredible dumb luck, I stumbled upon a book called Getting Real that was written by the founders of Basecamp. 

Before I read it, I had no idea what it meant to run an internet business. After I read it, I knew exactly what I wanted to do with my life.

So you can imagine how it might…

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